Latest ELFBAR News & Products

A concerning study suggests nearly half a million UK vapers have returned to smoking while abroad. Restricted access to preferred flavours and familiar products overseas creates major hurdles for travelling ex-smokers. With 70% of vapers relying on flavours to stay off cigarettes, overseas restrictions are actively pushing adults back to tobacco.

ELFBAR, a leading smoking cessation brand in the UK, has released its latest findings from its UK vaping study, marking one year since the introduction of the single-use vape ban.

How much do vapes cost in the UK in 2026? From £5 starter kits to long-term running costs, this guide explains upfront prices, refillable vs prefilled pod costs, and which vape offers the best value over time.

Confused by 2%, 20mg and mg/mL? This simple UK vape nicotine guide explains what the numbers really mean, how to calculate total nicotine in a pod or bottle, and which strength may suit your needs.

Flavours are increasingly critical to helping smokers and ex-smokers transition, with the survey revealing that 63% of adult vapers use fruit or other sweet options, and 71% saying that access to a variety of flavours helps them stay off tobacco.

Redefining minimalist innovation, ELFBAR leads the way with design-led progress that supports a smarter, nicotine-free future.

World-leading vaping brands ELFBAR and LOST MARY today shared the latest R&D breakthroughs, featuring pioneering research on e-liquid formulations, an all-inclusive patent portfolio, and expanded testing protocols.

But One in Four Single-Use Vapers Return to Smoking or Turn to Illicit Products as Widespread Misperceptions and Black Market Persist.

ELFBAR advises a cautious stance on recent studies which claim that single-use e-cigarettes are more toxic than traditional cigarettes, and distort the sweetener’s role in helping adult smokers quit.

ELFBAR and LOST MARY, two of the UK’s leading vaping brands among adults for smoking cessation, reaffirm their commitment to supporting retailers and adult vapers in transitioning to reusable alternatives, with the single-use vapes ban imminent.

ELFBAR and LOST MARY’s new two-page guide helps retailers answer customer FAQs to support the switch from single-use to reusable vapes. The guide is being shared with retailers and has been made available to retail trade associations whose combined membership exceeds 38,500.